Customer Experience – UBA Partners Medplus, Oriki, i-fitness

Africa’s Global Bank, United Bank for Africa (UBA) Plc, has entered into exciting partnerships with three health-based organisations aimed at creating robust synergy to enhance customer experience.

UBA’s collaboration with MedPlus Pharmacy Nigeria, I-Fitness Gym Nigeria, and Oriki Spa and Wellness Centre aims to enhance financial inclusion, foster brand loyalty, and encourage a healthy lifestyle within the dynamic societal landscape.

L-R: Head Business Development, Corporate Revenue and Strategic Partnerships, I-Fitness, L-R Alexander Lawal and Group Head, Marketing and Corporate Communications, United Bank for Africa, Alero Ladipo during the Press conference to herald a partnership on Healthy Lifestyle, at UBA House, Marina

Group Head, Marketing and Corporate Communications, Alero Ladipo, who spoke during the signing ceremony with the three organisations, said the bank is continuously on the look-out for meaningful collaborations that will excite customers, while driving the bank’s vision of providing services that will be beneficial to its huge customer base across the continent.

“The partnership aligns UBA’s innovative solutions with Medplus Plc’s prominent market presence, Oriki’s premium skincare and beauty products, and i-fitness’ advanced fitness and wellness offerings,” she explained. “By merging their strengths, the companies are positioned to revolutionize the financial and lifestyle experience for customers across demographics.”

L-R : Business Development Manager, Oriki Spa and Wellness Centre, Queen Edokpa; Group Head, Marketing and Corporate Communications, United Bank for Africa, Alero Ladipo, and Brand Project and Partnerships Manager, United Bank for Africa, Lemachi Chris-Asoluka, during the Press conference to herald a partnership on Healthy Lifestyle, at UBA House, Marina

The Collaboration’s Objective

According to her, with this collaboration, the parties will leverage their wide customer base and with the joint marketing initiatives, innovative campaigns, and events, they will be able to reinforce their position as a customer-centric institutionsand cultivate long-term brand loyalty.

While stating that customers will enjoy exciting discounts, she explained that as part of the partnership, UBA will deploy the latest cutting-edge technology in the form of NQR (Nigeria Quick Response) codes. These codes will revolutionise payment systems and provide customers with a swift and efficient way to make transactions across various platforms.

L-R: Head of Operations and Sales, MEDPLUS, Ime Ntiadem; Head of Strategy and Innovation, MEDPLUS, Ife Bakare; Group Head, Marketing and Corporate Communications, United Bank for Africa ,Alero Ladipo, and Brand Project and Partnerships Manager, United Bank for Africa, Lemachi Chris-Asoluka, during the Press conference to herald the partnership on healthy lifestyle at UBA House, Marina

What Consumers Can Benefit From This Collaboration

The partnership with UBA brought excitement to Joke Bakare, Founder/Chief Executive Officer of Medplus Pharmacy. As Nigeria’s Leading Health and Beauty Retail Pharmaceutical Chain with over a hundred branches nationwide, Medplus Pharmacy will offer UBA customers discounted prices on drugs and health services. Customers can enjoy a 7.5% discount on drugs and 2.5% off non-drug products at any MedPlus Pharmacy across the nation.

“We are very pleased to enter into this partnership with UBA Group. The bank not only strive to make banking seamless for customers, but also offers ease in a key aspects of their lives which is health. At Medplus, we are passionate about our customers, health, beauty, lifestyle and wellness. We are excited to welcome UBA into the Medplus family,” she stated.

The Founder/Chief Executive Officer, I-Fitness Gym Nigeria, Folusho Ogunwale, said that as Nigeria’s First & Fastest Growing Fitness Chain with 21 branches across the country (18 in Lagos); the partnership with UBA will entail a 30% discount on joining fee to our customers as well as a 12%, 17% and 20% discount on monthly, quarterly, and annual subscription plan.

“We are serious about being able to contribute meaningfully to the lives of Nigerians,“ Ogunwale stated.

To the Managing Director, Oriki Spa and Wellness Centre, Joycee Awosika, “There has never been a more important time than now to prioritize wellness; our bodies are the only places we have to live. Individuals who prioritise self-care statistically live more wholesome, happier and healthier lives.

Furthermore, She clarified that ORÍKÌ Group leads as a wellness spa and the sole all-natural farm-to-skin brand in Nigeria. It operates a luxury spa chain and offers a product line. UBA customers can avail a 10% discount on all products and services. She added, “Oriki & Unwind aim to democratize wellness for easier lifestyle integration.”

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